Tony Kozycki for Congress

Campaign Story

Tony Kozycki needed more than a campaign video. As a first-time candidate with limited name recognition across Georgia’s 7th Congressional District, he needed immediate awareness, credibility and a clear reason for voters to engage.

Triple Win Studios was brought in to create that launch moment through a flagship film that introduced Tony as a veteran, attorney and serious challenger, while supporting fundraising, digital reach and wider campaign momentum.

The Challenge

Modern campaigns need more than a single advert. They need one central piece of creative that defines the candidate, sharpens the contrast and can be used across multiple channels.

Tony had a strong personal story and clear credentials, but like many emerging candidates, he needed that story turned into compelling media that would cut through quickly and connect with voters who had never heard of him.

The Solution

Triple Win Studios delivered a full-service digital campaign built to generate awareness quickly and efficiently. This included a three-minute flagship campaign film, multiple cut-down versions for different platforms, ongoing social media content and campaign-ready creative assets.

Critically, the campaign was structured to be amplified through paid media, allowing key messages to reach targeted voters at scale rather than relying on organic reach alone. By combining premium creative with performance-led distribution, the campaign launched with a complete media package designed to build recognition, momentum and measurable voter engagement fast.

The goal of the Georgia Majority for Gun Safety campaign was to build early awareness around the pledge as the primary cycle approached.

We worked with their team at the State Capitol to produce a series of high-quality campaign films with candidates signing the pledge, designed specifically for rapid rollout across social. Alongside production, we supported their internal team with guidance on how to structure and distribute content to maximise organic reach and engagement.

As the campaign moves closer to the primary, we are now managing the paid media strategy to scale that momentum, increasing visibility of the pledge and the candidates behind it. The objective is to turn early awareness into sustained engagement and action across key swing races in the midterm cycle.

The content also plays a critical role beyond voter communication, helping to strengthen the organisation’s profile and attract donor support through clear, compelling storytelling.